Olaismo is a conceptual art movement and term coined by Cuban-born artist Diango Hernández. Derived from the Spanish word ola—meaning “wave”—the term symbolizes fluidity, movement, and the transient nature of ideas, cultures, and political systems.
Through Olaismo, Hernández articulates a vision of art as a living, transformative force. His works—spanning painting, sculpture, installation, design, and architecture—reflect the constant shifts in identity, memory, and cultural narratives, particularly those shaped by migration, revolution, and globalization.
Key elements of Olaismo include fluidity and transformation, political and social critique, hybrid aesthetics, and a poetic conceptualism that blurs the boundaries between art, philosophy, and lived experience. Waves—understood as metaphors for ideas, time, and movement—continuously reshape the reality within Hernández’s artistic universe.
More than a style, Olaismo defines Hernández’s entire practice. It is also the name of his studio, with bases in Düsseldorf, Milan, and Havana, from which he continues to develop this evolving language of form, color, and reflection.
While not a formal movement with followers, Olaismo encapsulates Hernández’s unique approach to art-making—merging personal exile and memory with a broader meditation on instability and change in contemporary life.